The mission of The Alliance for Climate Protection, founded by former U.S. vice president Al Gore, "is to persuade the American people -- and people elsewhere in the world -- of the importance and urgency of adopting and implementing effective and comprehensive solutions for the climate crisis." Its site features articles with suggestions for reducing climate change at home and at work, stories about people who are working to help solve the crisis, and video clips.
The people involved in the Alliance bring with them substantial cross-sectoral experience covering government (both public service and political), business (including energy, technology, finance and media), and civil society (within and beyond the environmental communities).